Review: Samsung efforts to fight with Apple

News about Samsung has never stopped. Although loss in the patent lawsuit with Apple before, and now Apple seeks ban on Samsung Galaxy Note10.1 and Samsung Galaxy S III, which released in May ,2012 . But Samsung did never give up. Now let’s review all things Samsung have done in order to compete with Apple,include the new iPhone and iPad.

1.Samsung Galaxy SIII vs iPhone 5

Samsung Galaxy SIII is no doubt the most popular smartphone in the market which sells 10 million in two months. Samsung is pinning its hopes on the S III to further erode its market share before the expected new version of Apple's iPhone 5 this year.

2.Samsung Galaxy Note2 vs  iPhone 5

Samsung officially released its second generation of the Galaxy Note-Samsung Galaxy Note II on August 30, 2012. And rumors said Samsung is planning to launch a service called S Cloud, which would (obviously) compete with Apple’s iCloud.

3.Cooperate with Microsoft Windows Phone 8 

Samsung unveils world's first Windows Phone 8 device on August 30, 2012. Even before Microsoft's major partner- Nokia. It is obvious that 

The company wants to reduce its dependence on Android through strengthening its cooperation with Microsoft. Samsung hope maintains a leading position in the smartphone market by this way.

4.Galaxy 10.1 vs iPad Mini

The Galaxy Note 10.1 is Samsung’s latest attempt to take on the iPad and threaten Apple's dominance in the tablet market, with new features of the stylus pen which released on 16 August. The iPad Mini is said going to launched in October.

People believe Apple Vs Samsung will be a advantage to Nokia. The Nokia is going to release its new Windows phone on septermber5, 2012. May  be that time it will a threaten t to the Samsung.

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Samsung VS Apple: the new product fight

The current global smartphone manufacturers are undoubtedly Samsung and Apple, and the competition between the two is all-round, not only the Patent Trial but also the product line are secretly soared awkward. Recently, the U.S. federal judge rejected the previous request of the Apple. Last year, in federal court in San Jose, California, Apple claims Samsung saying it copied the design of the iPhone and iPad; Subsequently, Samsung, launched a counterclaim.

The lawsuits between the two will eventually reconciliation, and now the two companies are stepping up their own product layout. Samsung has confirmed that the new generation of the Galaxy Note will released on August 29 while rumors saying Apple’s new iPhone release date will advance in two weeks. The media also predicted that the new Galaxy Note features a strong 5.5-inch screen, slightly larger than the existing models, and will with a faster processor and better camera. Although Apple has the proud iPhone product, but since Samsung launched the Galaxy series, it has excellent contacts in the smartphone market. This is why Samsung ranked first in the world smartphone market.

What are the advantages of the two rely on? Apple: the fanatical fan, the relatively low cost, high profit margins of huge third party support and industry chain, the unique system, potential developers. Samsung: more comprehensive product line, both the characteristics of the product meet the gradual rise demand of the user, Android's own open source, and a good relations with operator , the relative price span.

In the second quarter of this year, Samsung smartphone shipments reached 50 million, while the iPhone for 26 million, as twice as higher. Apple will release a new iPhone in September this year, a report released by JP Morgan Chase recently; saying the year's production of iPhone will reach 59 million if iPhone5 can bring a greater change.

JP Morgan expects Apple will sell 39.5 million iPhone 5 in the fourth quarter of this year; 37.8 million can be sold in the first quarter of 2013. If Apple can bring about it, then the pressure of the Samsung becomes greater.  Samsung's new flagship Galaxy S III, achieved sales of over ten million results in just two month. And this is the important models of Samsung to compete with iPhone5.

In addition to the smartphone, in the tablet market, Samsung has been glued to the Apple iPad strategies. According to Samsung invitations distributed to the media, Samsung will release the Galaxy Note 10.1 Tablet PC with a stylus recently. It is reported the Galaxy Note 10.1 is a full-featured tablet computer and fully taps the characteristics of the stylus to interact with the office tools. With the success of the iPad, Apple is also considering the smaller market and some of the tablets, like the iPad Mini enter people's vision. If Apple launched iPad Mini, it will affect Samsung Tablet PC shipments. After all, in the tablet market, the advantage of the Apple iPad is greater while other Tablet PC manufacturer’s market influence is negligible. In the new product market, we see that the Samsung and Apple are not on the same way. The change of Apple iPhone5 is a move in order to adapt in the market, undoubtedly Samsung do better in this aspect.

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Samsung Galaxy Tab 10.1 Injunction Stays in Place

While some laughed at Apple’s patent attacks against Samsung, which seemed like losing battles from the get-go, the joke is starting to be on Sammy. After some relatively insignificant wins in Europe and Australia some time ago, Tim Cook’s giant knocked it off the park in the past month or so, with a couple of US injunctions against two popular Samsung devices.

The Galaxy Nexus sales ban might have been lifted for the time being, but Sammy still has some splitting headaches with the Galaxy Tab 10.1 tablet. The 10-incher has been banned for sale in the US last month, and, after the denial of Samsung’s first appeal on the decision, the Koreans have been hit hard again by the U.S. Court of Appeals for the Federal Circuit.

The Federal Circuit denied Samsung’s motion to stay Judge Koh’s preliminary injunction for the duration of the appellate proceedings and also refused to grant a motion to expedite the appeal. That means Sammy is now officially out of tricks up its sleeve. The Koreans will have to confront Apple in court starting on July 30 regarding a design patent allegedly infringed by the Korean mammoth.

Furthermore, Samsung’s chances for a win in court are not too good, considering that the temporary lifting of the Tab 10.1 sales ban has been denied exactly because the “movant hasn’t established a strong likelihood of success on the merits or demonstrated that it has a substantial case on the merits and that the harm factors militate in its favor.” In other words, the Federal Circuit thought Sammy’s chances for a victory in court were slim, as they didn’t provide enough evidence to contradict Apple’s accusations.

For the time being, Samsung doesn’t have much to lose due to the preliminary injunction against the Tab 10.1, as the 10-incher is not very popular in the US. Then again, in a few short weeks the ban might be made definitive, which would allow Apple to ask for consistent financial compensation, but also to go against other more popular Samsung devices (including the Galaxy S3).

The future looks pretty bleak for Samsung in this exhausting patent war with Apple, but things might still change in Sammy’s favor. Stay tuned on our website to find out if that’ll happen!

from androidauthority

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